Don't be just another professional service provider, be the one they can't live without.

We help our clients stand out and attract more customers through high-quality branding and web design.

Ready to lead the market?

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Work with a partner who wants to see you thrive.

Is your business struggling to stand out and be remembered?

In a competitive market, growing your business is challenging when you remain unnoticed. Your current branding might not be effectively drawing in business by failing to highlight your unique company culture, offerings and benefits.

Have you been left frustrated when hiring design services before?

Sub-par creative, inflated egos and ever growing agency budgets can all be symptoms of a mismatched partnership. Without a professional, experienced designer who is dedicated to your success the results can really miss the mark.

Does your brand build trust, reinforce your values and get ‘likes’?

Perhaps your website looks outdated, or your social media channels offer little value to your audience, or your messaging lacks a distinct voice. Many quality businesses fail to communicate clearly and end up getting overlooked, all it takes is a competitor to ‘get it right’ even if they aren’t best of class.

Walk away with a new brand that is built on a strategic foundation, telling your story and reinforcing your value everywhere it’s seen.

With our ‘4-Step Brand Positioning Path’ we will create a strategic brand that clarifies your business, speaks to your audience and converts new customers.

With your new brand, strategy and guidelines in hand the sky’s the limit, we can design a laser-focussed website plus any print or digital branding and marketing materials you need.

Working with us is nothing short of amazing, we’ll make sure of it.

On your website and socials, your new brand will build trust by creating instant awareness with clear messaging that engages your fans and reaches new ones.

Finally feel confident, knowing you are seen as the professional service your clients are looking for and the leading service provider in the market.

Our partnership promises:

  • Unmatched service
    We prioritize the client experience and will ensure you understand and enjoy the process.
  • Excellent communication
    An absolute must. We listen, respond and are reachable throughout the job.
  • Our full attention
    We only take on a few clients at a time so we can focus on your project, free from distractions.
  • Clear billing
    Everything is reviewed in advance so there are no surprises.
  • Accountability
    We are solution driven and upfront, when a curveball comes our way we leap into action.
  • Collaborative planners
    Together we will set and will meet all deadlines.
  • Long-term relationships
    We want to see where you go after the work is done and are always here for continued support.
Book a call

Introducing our 4-step Brand Positioning Path.

A strategic brand will resonate with your audience, expand your reach and win market share.

1.

Discovery

A guided workshop that uncovers your business's purpose, unique qualities, differentiation opportunities and more. This is a pivital and illuminating proces where there will be more than a few ‘eurika’ moments for our clients. We dig deep, listen and discuss questions about your; values, vision, positioning and target audience. Plus, several other key areas that define and differentiate your business .

Why this is valuable

  • Establishes a baseline
  • Exposes opportunities in the market
  • Defines core operating principals
  • Assess pain points

2.

Strategy

The cornerstone of your brand and a clear declaration of your business. This 25+page document outlines your brand story, purpose, value proposition and 12 other essential insights. Use this guide to inform every design, communication and marketing decisions.

Why this is valuable

  • Clarifies company goals
  • Provides a foundation for consitency in design, communications and marketing
  • Gives purpose to all creative
  • Gets everyone on the same page
  • Shapes what your business looks and sounds like

3.

Design

This is where we get creative and breathe new life into your business. From colour palette to typography to logo and brand attributes, this is where your vision becomes visible.

Why this is valuable

  • Creates a positive, professional image
  • Puts your footprint in the marketplace
  • Showcases your best attributes
  • Builds trust with customers

4.

Launch

Confidence is contagious, we are excited to see how your new branding resonates with everyone it reaches. We will provide you with all the files and assets you need to stake a claim with your new image.

Why this is valuable

  • Tell your story in your own words
  • Outshine the competion
  • Build a loyal following
  • Gets everyone on the same page
  • Shapes what your business looks and sounds like

Choose one of our packages to be recognized as the best choice for your customers.

The right one depends on what your current and future branding needs are.

Premium

Complete Brand Foundation

A strategicly designed brand that will define your business, your target markest and make you easily recognized, liked, and remembered.

Includes

  • Discovery session
  • Brand Strategy
  • Logo
  • Colour palette
  • Typography
  • Support graphics
  • Initial messaging
  • Brand guidelines book
  • 2 'must have' designs

Essential

Logo Refresh

A unique visual mark that will be the calling card for your company identity. Transforming your presence everywhere you are seen, from social media to signage, marketing materials and more.

Includes

  • Logo
  • Colour palette
  • Typography
  • Brand elements summary sheet

Popular Add-on

Custom Website

We will discuss your needs and goals to ensure your home on the web provides your audience with what they are seeking. Top tier loading, easy to use, great looking.

Includes

  • Content Strategy
  • 5 unique page layouts
  • WebFlow Development
  • Basic SEO

Strategic branding: your business's unfair advantage, and your competitors’ worst fear.

Reach your business goals

It may seem surprising, but 70% of businesses do not clearly communicate what they do, why they’re the best choice, and who would benefit from their services. (Good news: You don’t have to be one of them!)

Inconsistent brand messaging fails at establishing a solid foundation and earning deep trust with your audience. In turn, opportunities slip by and growing your business is impossible.

Our strategy-based branding makes your business up to 20x more memorable by communicating effectively with new and existing customers. Be seen, understood and remembered!

Build a fanbase

A brand that is recognizable, liked and expresses values that appeal to your customers will deepen your connection with your prospects.

This relationship is developed via clear communication and a consistent tone of voice, getting you recognized in a crowd and drawing customers to your business.

Differentiate in a radical new way

Setting yourself apart from competitors is essential in a saturated market, with so much content competing for customer’s attention you can’t afford to blend in.

Radical differentiation will push the boundaries of the commonplace and create new space for visionary ideas and practices. Based on a strategic plan these efforts are dialed-in and very effective, when they zig — we zag!

Outgrow the competition

Our process of uncovering insights, creative thinking and design expertise will yield materials that create a solid brand foundation. With these you will have the tools to build your unique footprint for years to come.

We’ll create branding that’s clear, strong, and refined—elevating your business to the next level. Effective brand design speaks for itself, drawing in customers who engage more, spend more, and remain loyal year after year.

Need professional services branding that delivers? We're the specialists.

At Syndrome Design our main goal is to create the tools you need to tell everyone who you are, what you do and why you are the best choice. Every business is a blend of objectives, attributes and personalities that combine to be it’s culture. Based on those unique qualities we write your story to resonate with your clients and forge powerful connections.

After 19 years of honing our craft we have focused on professional service providers, which means we understand the hurdles and benchmarks for success beyond other generalist design studios. On top of this, we are proud to have many continued relationships, some as long as 12 years, our customer testimonials speak for themselves.

Selected projects

Acapella Road brand sample

Acappella Road

Identity & Visual Brand, Creative Direction, Brand Support

FirstService Corporation

Creative Direction, Identity & Branding, Multimedia

FAQ

Can my business just do this later?
I've had a bad experience before...
How will branding help my business?
Is there a deposit due?
Are full rights transferred to the client?
Do you design websites?
Is there support post-project?
Book a call

Some of our relationships

Our services have been trusted by 107+ companies ...and counting!

Services

Our services were selected to be building blocks for great brands.

See the details

Ready to do some great work together?

Start a project

Syndrome Design

146 Booth Ave.
Toronto, ON
M4M 2M4
Canada

Let's chat!

matt@syndromedesign.com

416-885-6446

© 2024 Syndrome Design